chrisbrogan.com - Latest Comments in Think Niche

Re: Think Niche

cape town wedding photographer — Mon, 05 Sep 2011 09:47:47 -0000

I see all the amazing possibilities that we have to disperse our message. Even more importantly is the opportunity to be on the receiving end of feedback directly from our niche audience/client base.

Re: Think Niche

bringmelive — Fri, 15 May 2009 04:33:01 -0000

great posting thanks

Re: Think Niche

marcapitman — Thu, 29 Nov 2007 16:39:51 -0000

Chris,

My niche is stressed out fundraising professionals who want tools to help them and their boards raise more money.

I've been able to coach business owners and professionals, but I love fundraising so much that it's a more natural niche.

www.fundraisingcoach.com

That's my "global" niche.

I also pastor of the Vineyard Church of Waterville, a 3-year old church plant.
www.watervillevineyard.org

So my "local" niche is:
* people 25-45 that are interested in God (or willing to consider being interested)
* who aren't afraid of 21st century America (so many Christians seem to want a return to the 1950's!) and
* that want to reach out and help people in practical ways.

So far there are about 30 of us in my community. *grin* But since Jan 1, we've done 2311 practical acts to show God's love!

As for your niche, I've tried typing it out three or four times and still haven't been able to express each way I specifically enjoy your blog! Could your niche be the digitally-literate-but-not-necessarily-as-connected-as-you-are? Maybe that's the next swing voter group the candidates will target! *grin*

Re: Think Niche

Jenny Ford — Wed, 28 Nov 2007 00:27:07 -0000

Hi Chris,

My niche is parents of kids 6-12 years old who want to teach their kids about money and business, and to help their kids develop a passive income before they leave high school.

Our site, www.cash-smart-kids.com, contains all the "how to" information, and I blog at www.raisingentrepreneurs.org, which covers many related issues around kids, money and business.

In fact, I have just finished writing an eBook, "Finding the Right Niche for Your Cash-Smart Kid", which helps parents to guide their kids through the process of researching a profitable niche for a blog or web site. If any of your readers send me an email (to info AT cash-smart-kids.com) with a subject line of "show me the niche!", I'll send them a free copy.

Jenny Ford
www.cash-smart-kids.com
Blogging at www.raisingentrepreneurs.org

Re: Think Niche

Mark Zorro — Tue, 27 Nov 2007 09:25:08 -0000

Dale I do agree with you, do what you care about and care about what you do.

The only personal difference I have is that I am not interested in what people read, I am interested in what I write. How can there possibly a reading failure in information abundance? The only failure in the information age is the failure of thinking, innovation or to live a joyful life.

What is a niche at best but a release from individual mediocrity or an intelligent flowering away from the mass soil of social homogeneity.

Re: Think Niche

Dale Cruse — Mon, 26 Nov 2007 19:35:11 -0000

Mark: I caution you against creating a niche blog for the sake of creating a niche blog. First and foremost, create a blog that you are interested in writing and reading. If it happens to be a niche, great. But don't put that ahead of writing about what you really care about. Good luck.

Re: Think Niche

Mark Dykeman — Mon, 26 Nov 2007 12:24:39 -0000

In my few weeks of serious study about blogging and writing copy, the only word that I've seen more than "SEO" is "niche".

I have a business degree and I understand the need for market segmentation and targeting. However, I'm not at the point where I would want to have multiple niche blogs. I am trying to develop a couple of ideas that could be blogs on their own, but I've learned enough that I want to plan that out a bit first. I'm still building my core blog!

Here's an interesting question: should a blogger challange themselves to find a niche that NO ONE is talking about or else become so specific in a niche that they are the only one doing it?

Re: Think Niche

Dale Cruse — Sun, 25 Nov 2007 19:45:31 -0000

I've focused on a couple of niches. Early on, I had the ONLY daily news weblog dedicated exclusively to bass players. In fact, you, Chris Brogan, profile me and that blog!

Though that site is no more, I now focus on the world of wine. Not just wine news or erudite tasting notes - no, I give reviews of wines I'm currently enjoying (usually with food). It's a slightly different take and I'm enjoying it. Hopefully you readers are as well!

Re: Think Niche

Gregory Fisher — Sun, 25 Nov 2007 18:31:52 -0000

Chris,

I can't speak to what you intend but for me your niche is teaching us how to use the tools of the internet to create a community. I look to you when I want to add a service or improve my blogs. I see what you're doing and decide if it is right for me and my services.

My niche is helping people find a good horror novel to read. I help librarians help their patrons and I help people who want a good scary read directly.

I have booklists (with book covers, summaries and links to Amazon and Barnes and Noble), I have a blog, I post on other people's blogs and I have satellite outposts in places like Live Journal, MySpace and Facebook.

Because of your advice, I have two names. I am The Undead Rat because people remember that name. But I don't hide behind it. I am very open about being Gregory Fisher, librarian assistant and readers' adviser who specializes in horror.

How is that? Is my niche as well defined as I think it is?

Re: Think Niche

Dan Schawbel — Sun, 25 Nov 2007 17:04:01 -0000

Personal Branding and Generation Y

Re: Think Niche

john blue — Sun, 25 Nov 2007 16:50:15 -0000

niche .... See Truffle Media Network's SwineCast.com, BeefCast.com, PoultryCast.com, and DairyCast.com (disclosure : I also work there). These shows are focused on an audience interested in the animal production industry issues. Not everyone is going to find DDGs and PRRS great dinner time conversation :).

John

Re: Think Niche

kylecooper — Sun, 25 Nov 2007 13:26:51 -0000

My niche strategy is to surround myself with like minded people online and create a dialog. From there, more like minded people can join in and the circle can grow and expand to the point where it's less of an individual effort, and more of a group or community vibe.

As the group feel expands, hopefully more people will be exposed to what is happening and the passive audience will be tempted to become part of the active group.

Re: Think Niche

Jennifer Navarrete — Sun, 25 Nov 2007 12:07:04 -0000

My niche?

As a fellow entrepreneur, I believe that Web 2.0/Social Networking can have the greatest impact for small business. I see all the amazing possibilities that we have to disperse our message. Even more importantly is the opportunity to be on the receiving end of feedback directly from our niche audience/client base.

Participating in the conversation whether you're big business, small business or a solo-preneur makes sense. However being able to utilize the Web 2.0 tools levels the playing field regardless of business size.

It's simple.

It's basic.

Yet at it's very core quite powerful.

Re: Think Niche

Jennifer G — Sun, 25 Nov 2007 09:56:35 -0000

I'm not nearly niched enough.

There. I said it out loud. Whew.

Where's my 12 step program? *grin*

Re: Think Niche

Niamh Kiernan — Sun, 25 Nov 2007 09:26:04 -0000

Well I started out simply by the fact that I was helping so many people with their blogs and enjoying doing so that it made sense to turn it into a business. I think defogging blogs could be niche for a while.