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The Old Value-Cost Conversation
I am not conversing for the sake of it, but I do enjoy it. I want to understand these communities, and I want to do a new start-up around this area somehow. But I don't think this means I'm being disingenuous - I don't ask them why they post, and they don't ask me - we all just get a kick out of splurging our lives out in the open it seems.
I have a secret approach too: twitter/pownce/facebook are for friends and linkedin/xing is for work. If you separate those things out, you can really focus down when you need to.
I am working to change the face of broadcasting.
@Steve - you get it. : )
When you make videos for broadcast television, the target is quality, because the funding is supplied by advertisers, so you have to make the best videos possible in order to retain the client's account.
When you make industrial or corporate video, the target is communication, because the company's paying you to get your point across.
When you make video for the internet, you either do it because you FEEL LIKE IT, or you do it with the goal of monetization through sponsorship, selling ads based on your stats or revenue sharing.
It's important to know what the client's TARGET is so that you apply yourself accordingly and don't try to do GOOD videos for people that want CHEAP videos. Similarly, if a client's looking for authenticity or transparency, you don't want to create flashy, overprocessed videos for them.
My goal is research: I am purely into these tools for a bit to see what happens, which should highlight my 'true' calling as a writer of just about anything. As a tech insider, I really am one of the few who could make money out of these tools (thinking about earlier posts you have made now) so, without further ado... da-dah... my new mission, as stated on my own site: we want to make you *want* to go to work!
WHY do you want to do that? THAT is the target. That's a mission, even...which is why one of the best tools for anyone making media (or anything, really) is a mission statement.
Here's mine, written about 12 years ago but it's worked so so far - My goal is to make original, intelligent, challenging art and to help other people achieve their own artistic goals.
I've always had in interest in reporting. In fact the second video I put up on my blog was a local news story.
I've done reporting for citizen journalism sites including Rocketboom and The UpTake.
Over the past few years I've imagined a future where the tools of broadcasting would become available to anyone on the street. Those tools are now here.
I recently spoke at the New England Newspaper Association conference in Boston and some of those newspapers are now broadcasting live reports from cell phones to their websites.
Now I'm exploring how viewers and listeners can have a voice.
It's more than just enabling the existing media to use new tools and technology.
What I find exciting is the prospect of having a larger conversation.
The UK is way behind on this. We have one amusing blog www.order-order.com and a couple of imitations, but nothing on the scale in terms of podcast output that you see in the US. Keep it up.