chrisbrogan.com - Latest Comments in Starting a Social Media Strategy

Re: Starting a Social Media Strategy

Staff Handbook Template — Mon, 05 Mar 2012 17:04:29 -0000

Be 100% clear on who it is you want and need to communicate to and what you wish to say to them.

Re: Starting a Social Media Strategy

indie clothing — Wed, 30 Nov 2011 03:57:40 -0000

Great post , very interesting strategy and have learnt a few things.

Re: Starting a Social Media Strategy

Quality Web Design — Sat, 08 Oct 2011 06:08:46 -0000

Great post. After reading this article my conception have been cleared about social media strategy. I was searching the entire net for what is social media strategy, its benefits ,how to start etc..............

Re: Starting a Social Media Strategy

Catalysts SEO — Tue, 30 Aug 2011 08:24:04 -0000

Awesome article..After see your post, My knowledge of social media has been refreshed and keep each and every thing in my mind and it is useful when i will make strategy of my website...

Re: Starting a Social Media Strategy

seo mauritius — Wed, 27 Jul 2011 00:29:47 -0000

Great article so refreshing and full of important tips how you handle your Social Strategies determine how you place yourself online thanks for sharing

Re: Starting a Social Media Strategy

Farrelbrest — Fri, 07 Jan 2011 17:39:57 -0000

Nice work Chris. I'm new to the industry and creating a social media strategy guide. Can you please provide the links to Social Media 100, it doesn't work. And where could I find the rest of this article? Thank you for sharing!! :)

Re: Starting a Social Media Strategy

Mamuni_dash — Wed, 05 Jan 2011 06:22:55 -0000

I have recently started social media marketing for a hospital, Please guide me as to how do I plan the strategy..Its a new hospital in India and my goal is to drive business through social media marketing. Help me to formulate right strategy.

Re: Starting a Social Media Strategy

youtube downloader — Tue, 07 Dec 2010 08:46:41 -0000

Consider this the warm up for the end piece, though I believe this piece has some value in helping you even begin to start your planning process. Tell me if you feel otherwise, and we can improve it together.

Re: Starting a Social Media Strategy

Reginald Jackson — Mon, 29 Nov 2010 21:21:02 -0000

I know a good strategy is important. I've been looking for this kind informationt. Thank you.

Re: Starting a Social Media Strategy

Fourpx Articles — Fri, 24 Sep 2010 06:38:20 -0000

social media and developing social media strategies is crucial in today's online recruitment initiatives.

Re: Starting a Social Media Strategy

Soumikch — Fri, 03 Sep 2010 03:29:06 -0000

Yes, Good info. I have tried some social bookmarking in delicious and new digg. works like a charm. Best would be to do social bookmarking, blogs, fan pages with some paid campaigns. have run that combo many a times with success.
www.singaporemarketingonlin...

Re: Starting a Social Media Strategy

ClippingPathIndia — Fri, 30 Jul 2010 06:39:23 -0000

Nice posting for social media marketing . It is really helpful for those are interested to do some thing about social media marketing.

Re: Starting a Social Media Strategy

mikejamestaylor — Mon, 19 Jul 2010 09:02:57 -0000

Certainly a reference to crisis communications as part of a wider crisis management plan needs to be considered. Good practice would be to integrate online crisis communications platforms into any existing crisis plans, and integrate / cross-reference that with your social media strategy.

By monitoring social networks in peace time, when it comes to a crisis that negatively affects your organisation you have in place via your strategy a system through which you can claim your organisation's name and ensure there are no spoof accounts of your brand.

Also, researching what people are searching for online can help to drive you to what is being said about your organisation, as well as developing relevant hashtags in Twitter for example to allow you to target chatter directly.

Re: Starting a Social Media Strategy

jenisebhruvel — Wed, 09 Jun 2010 03:23:57 -0000

I like the statistics provided on social networking for small businesses.Social Media and Social Networking are two most important words in the field of online advertisement.

welcome to jinos.

Re: Starting a Social Media Strategy

Chiara Bolognini — Wed, 03 Mar 2010 17:37:27 -0000

Chris, I agree with the point "Educate customers" and I would add: "Educate potential colleagues".
The way we can do it is by sharing the social media culture we are acquiring.
Many people improvise, many people do not research, do not read, do not study and finally do not understand online journalism ethics.
And most of them hasn't the humility to learn...
What would you say to them?
@filsa I have founded a Web and Social Media start-up in Switzerland, so I know what you are speaking about...
I have fortunately created a global social network which can have wider horizons...
Then I have just created a Social Media Basel group on Facebook (join it!)...however it is a very long way to weave the social media networks here.

Re: Starting a Social Media Strategy

IndependentFilmLover — Wed, 27 Jan 2010 07:31:37 -0000

I don't think you missed any Chris, but recently I've liked to some up the importance of the set up stage of any social media campaign with the simple sentence WHY before HOW. Clear goals are essential to develop a successful strategy, you need to know why you're using social media before you figure out how to best use it

Re: Starting a Social Media Strategy

Ankush Kohli — Tue, 19 Jan 2010 06:03:32 -0000

Very Nice! And the specialty is the simplicity of the article.

Re: Starting a Social Media Strategy

uditshukla — Fri, 18 Dec 2009 09:41:31 -0000

Its very very useful article about social media "Strategy Making" thanks a lot.

Re: Starting a Social Media Strategy

seowithfries — Tue, 27 Oct 2009 21:05:28 -0000

I believe an important point to add would be the branding of your profiles across various networks in your social media strategy.

With so many services one can incorporate today, it's easy to forget how important branding is in digital communications.

Content, design, and even conversation starters should be driving users to relate the brand and message.

Thank You for post.

Re: Starting a Social Media Strategy

zaidaflores — Tue, 28 Jul 2009 15:27:17 -0000

I think it's great... this is the best that you can incorporate for anyone, whether a small business to voice yourself out in the local Market or your a big shot to expand your branding process. I myself am a stay at home mom who works also a home based business and I've see the great results on social media. It's necessary now a days if you want to be considered a pro! BTW for those who are interested on what I do...

www.work4myself.info
FREE recorded 24hr a day message for more info: 1-877-565-6132
Zaida Flores

Re: Starting a Social Media Strategy

Rick Falls — Mon, 13 Jul 2009 09:28:25 -0000

Really good quality thoughts and ideas here.

In working with offline businesses, getting them to recognize these new
opportunities is like speaking Chinese (to people who don't speak it).

You've done a fine job of clarifying many of the absolute KEY points.

It's a different world and anyone who intends to thrive in their business
(not just survive) MUST learn some things and then put them into use.

Thanks for the GREAT work.

Re: Starting a Social Media Strategy

Ian — Wed, 01 Jul 2009 20:29:10 -0000

Along the lines of reaching new channels of customers, I would also think that watching for new trends in your industry can be accomplished via many of the social tools used to mine conversations

Re: Starting a Social Media Strategy

Barbara Young — Tue, 09 Jun 2009 01:57:54 -0000

Thanks for outlining those thoughts, Chris. I 'll be referring back to this, and hope to a better participant as the week progresses!

Re: Starting a Social Media Strategy

Sameer — Fri, 27 Feb 2009 07:09:19 -0000

Great post on getting started with Social Media strategy. But one has to make sure that whatever they do is scrutinized by the social community. Different people have different views on every topic. So doing anything on the web under the name of social media might land you in trouble. Look here - http://vizedu.com/2009/02/s...

Re: Starting a Social Media Strategy

Erica Ryan — Thu, 18 Dec 2008 13:49:00 -0000

good post