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The Old Value-Cost Conversation
I go back to what Douglas Adams said in his radio 4 programs on the Hitchhiker's guide to the Future: It's all about interactivity.
We are social creatures and we are dying to interact with the people that create things that excite us. There are authors I'd love to talk to, but many sit behind the wall created by their publishers, preventing any conversation.
But then, there's blogs. I was never so thrilled as the day when I wrote about Sarah Susanka's "Not So Big Life" book on my blog, and the next comment was from her. We emailed back and forth, and I realized that we all have a voice. We are all responsible for knowing what is said about us, and to make an effort to interact and reach out. To form communities without feeling hampered by having to ask permission first.
It's all about the community and interactivity.
thanks!
http://www.ericrice.com/blog/2007/07/19/complic...