Chris Brogan: New Media Types- Pay Attention to PodTech
Justin Kownacki
· 2 years ago
You really need to subscribe to the Yahoo Videobloggers' group. Lots of conversations there that put all this PodTech news in a completely different light. Not saying anything's right or wrong, because I believe in grey areas -- but I also believe it's better to have a wider picture.
Jeff O'Hara
· 2 years ago
I think when your in the business of content creation the quality of the content is what drives people. This is the same whether your in old media or new media. Old media doesn't keep shows around when people aren't watching. Hard to sell ads against shows people aren't watching. Podtech may have some smart people over there, but their content is boring, zzzzz. Wheather you or old media, new media, blogger, podcaster, writer, presenter, you have to be focused on the quality otherwise it is going to fall while the cream rises to the top.
Jim Long
· 2 years ago
chris, you've been telling people to up their game on the video side for some time now. I think Pod-Tech's problems are emblematic of this "anyone can do video" mindset that has driven a lot of emerging media.
True, anyone can do video. That is truly energizing and, in fact, revolutionary. But, just because anyone can to video, doesn't mean they deserve an audience. Here's my comment on Arrington's blog.
"Mike Arrington, at the spring VON conference, at your session with Robert Scoble, you said doing video was “hard”. You were half right. It’s hard when you do it RIGHT. By “right”, I mean having a working knowledge of the language of film.
I’ve got to echo the comments of Mike Butcher here. Video is nice “icing on the cake”, and when syndicated, can drive people to your site. I never really quite understood then need to SEE a 20 minute talking head. I think you can use video to tell business stories in a human compelling way. To do that though you need to have an understanding of the “grammar” or narrative style of visual storytelling.
If PodTech hopes to capitalize on producing their own content, they need to reach out to people who combine a traditional media skill set with a passion for emerging media. I’m just sayin’."
Eric Skiff
· 2 years ago
I dived in the podtech pool when Robert moved over there, and quickly found myself drowning in content. My queues filled up and to be honest, I never caught up or went back for more.
In contrast, I've watched every episode of geek-brief since I subscribed.
All Comments
True, anyone can do video. That is truly energizing and, in fact, revolutionary. But, just because anyone can to video, doesn't mean they deserve an audience. Here's my comment on Arrington's blog.
"Mike Arrington, at the spring VON conference, at your session with Robert Scoble, you said doing video was “hard”. You were half right. It’s hard when you do it RIGHT. By “right”, I mean having a working knowledge of the language of film.
I’ve got to echo the comments of Mike Butcher here. Video is nice “icing on the cake”, and when syndicated, can drive people to your site. I never really quite understood then need to SEE a 20 minute talking head. I think you can use video to tell business stories in a human compelling way. To do that though you need to have an understanding of the “grammar” or narrative style of visual storytelling.
If PodTech hopes to capitalize on producing their own content, they need to reach out to people who combine a traditional media skill set with a passion for emerging media. I’m just sayin’."
In contrast, I've watched every episode of geek-brief since I subscribed.