chrisbrogan.com - Latest Comments in Making Money Isnt Evil

Re: Making Money Isnt Evil

youtube downloader — Tue, 07 Dec 2010 08:13:21 -0000

Chris is right; making money isn't evil and it doesn't work against any sense of community.

What *is* evil is the act of shaming people who figure out a way to make money doing the same thing you do for free.

Re: Making Money Isnt Evil

fete des peres — Mon, 30 Nov 2009 08:31:08 -0000

Excellent video! I agree that too many people give away their time because they don't place a value on it.

Re: Making Money Isnt Evil

Naja Mohamed — Wed, 22 Oct 2008 09:27:52 -0000

Ya It's really good and I am very glad to hear that. Thank you Bye!

Re: Making Money Isnt Evil

Scott Fox, Author of Internet — Fri, 18 Jul 2008 18:01:08 -0000

Badass!

Re: Making Money Isnt Evil

Mark — Wed, 09 Jul 2008 16:14:12 -0000

Clean audio from the mixing board at PAB2008 can be found at:
http://www.canadianpodcastb...

Re: Making Money Isnt Evil

C.C. Chapman — Wed, 09 Jul 2008 16:06:23 -0000

A-F**KING-MEN

I've been saving this video until I had the time to truly appreciate it. So happy you did this and more people NEED to watch this.

Re: Making Money Isnt Evil

mikemcallen — Thu, 26 Jun 2008 18:57:21 -0000

Hugs not drugs Brogan

Mike

Re: Making Money Isnt Evil

Daniele Rossi — Tue, 24 Jun 2008 12:32:06 -0000

I echo 4four1ones: "Social Media Experts…FU*K OFF = Priceless." Too much focus on making money THE OLD WAY and completely misunderstanding the new media way.

I'm tired of not enough substance buzzing around the social media industry and I'm glad there are smart people like you with high readership.

Re: Making Money Isnt Evil

Albert Willis — Tue, 24 Jun 2008 01:46:35 -0000

I love a good, high-quality rant. Keep 'em coming.

Re: Making Money Isnt Evil

Lissa Boles — Mon, 23 Jun 2008 22:46:12 -0000

Back for round two (we Canucks are a talkative and uncontrollable bunch after we've gotten a beer or two under our belts, so its said...:).

Here's quite the post that further 'splains my earlier meaning: http://tiny.cc/mrhkD

Which is why what you had to say - potty mouthed as it was (and I quote fellow commenter) - was so REFRESHING: you were were speaking for, not at, all.

Re: Making Money Isnt Evil

Abdul Salaam — Mon, 23 Jun 2008 22:15:15 -0000

Even the nicest guy in social media is allowed to throw around a few f-bombs. Great speech with lots of excellent advice. Nice to see your personality come out a little. Rant on!

Re: Making Money Isnt Evil

Tim Coyne — Mon, 23 Jun 2008 18:42:24 -0000

Yo Chris.

Great seeing you this past weekend.

Loved your Jolt. Loved what you brought to the festivities.

See you soon.

Tim

Re: Making Money Isnt Evil

4four1ones — Mon, 23 Jun 2008 17:47:19 -0000

I mean "bout", slang for about in my last sentence. Sorry "bout" that.

Re: Making Money Isnt Evil

4four1ones — Mon, 23 Jun 2008 17:45:53 -0000

Social Media Experts...FU*K OFF = Priceless. Good gracious, it was so refreshing to hear someone in the community say that. I am so fed up with seeing all these people pop up, who say they are Social Media Gurus/Experts. Really? Where did you get your license? Did you major in Social Media Studies - shut your face...It's like all this clickbank trash that shows up almost every day with secrets on how to exploit social media to make millions - please, piss up a rope idiots.

Bought time someone stepped up and slapped everyone around a bit. Thanks Chris. I'll take a ^5 I don't really want a hug.

Nuff Said,
4four1ones is OUT...

Re: Making Money Isnt Evil

Vicky H — Mon, 23 Jun 2008 16:35:06 -0000

Can't listen now cause I'm at work and I HEAR there's lots of swearing. Will be back to listen later.

I think tho w/o hearing it, so I'm a little uninformed that sometimes it takes swearing or something shocking to drive home what you're trying to say. :)

Re: Making Money Isnt Evil

Dave Delaney — Mon, 23 Jun 2008 14:09:06 -0000

You did a great job buddy. I've never seen you so potty-mouthed, but that's what Canadian beer does. I'm so happy to see that you made it to Kingston, and equally bummed I wasn't there.

Anyone want to hire me to travel to conferences? Just asking is all. :-)

Cheers Chris. I'll see you one of these days soon I hope. Hey, perhaps in Nashville at BarCamp this October???

Cheers,
Dave

Re: Making Money Isnt Evil

chrisbrogan — Mon, 23 Jun 2008 12:14:11 -0000

A few people have asked me if this is my "evil Kirk" moment in time, where I crap on community. Go back and re-watch it. Accept the cursing as part of the moment, but hear what a said. In fact, here are the notes I used to talk from:

WIIFM- what's in it for me is how people process information, so if you're wondering what's in this for you, plan to focus on-

3 goals from your media making efforts

Money. $125? Bullshit. - The $125 fee for PAB is too small for what we got. It's not wrong of Mark and Bob to charge more than that, because there was a buffet *and* a boat cruise built into this.

Quote from Mitch Joel:

I would do this for free
but I make you pay
so that you understand
the VAULE
of what you're getting
-- Mitch Joel - http://twistimage.com/blog

Five levels of media brand value (and also 5 levels of where the money is in this model)--

Awareness
Attention -- money
Influence -- lots of money
Reputation -- downstream money
Authority -- much more than money

Competition

You are competing with text. Ease of use.

Money. Monetization.

Making Money Isn't Bad
HOW you make money is what matters
WHAT you do with it is what matters

The Trick-

Know the context - dinner or restaurant
Communities aren't banks
Marketplaces are
Smart people maintain both, differently.

HOW to-

Be Honest, Open, Clear, Human, Real, Powerful, Humble

Center around passion, plan around strategy

Learn and Master Systems

DO more than Talk

Give Frequently But Intelligently

Shine Your Light Bright on others

Give Your Ideas Handles

Understand the Push and Pull of Community

Build Conversion Engines to Keep Your Community Pure

------------

Does that help?

Re: Making Money Isnt Evil

Lissa Boles — Mon, 23 Jun 2008 12:09:21 -0000

$&@*#(% love this!

'Center around Passion. Plan around Strategy.' Pure gold, plain and simple.

Money making ain't evil. True! But in my view living from a 'connect and serve first' mentality comes first. To do that you gotta know where your business money comes from or 'To a hammer everything looks like a nail' becomes the way you try to do business, and the people you connect with start feeling pounded and leveraged, not connected with or served.

You recently asked in a Tweet who our fave marketers are. To me, that's a tough question to answer for two reasons.

ONE: far as I can tell most marketers are themselves confused and doing the 'everything looks like a nail', info-guru routine. I don't want to operate that way so observe at arms-length and take their 'stuff' with a grain of salt, watching for clear signs of 'the real deal'.

TWO: things are changing so rapidly - and in so many different directions simultaneously - there's multiple (steep) learning curves (platforms,behaviors,apps,outlook,etc) which creates a compound intimidation factor. Add that to the above and you got caution bordering on paralysis without the tried and true means and methods to soothe 'buyer beware'.

Which is why I'd take a little passionate (real and messy) straight-taking anytime!

Re: Making Money Isnt Evil

Jay Moonah — Mon, 23 Jun 2008 12:04:28 -0000

@Rachel I think that quote is from Mitch Joel. (http://www.twistimage.com/b...

Re: Making Money Isnt Evil

Rachel Beer — Mon, 23 Jun 2008 10:07:57 -0000

Yes, fantastic quote (I will do this for free but I will make you pay...). I didn't get whose it was though. Chris, can you clarify?

This stuff is all so pertinent for me; working in the charity sector. I would love to help charities be more effective and not have to charge them but I need money for electricity to run my PC, and to pay the rent, so I have somewhere to keep it dry! I've always found, when I've provided input free of charge, it hasn't been valued like my paid work is. Funny old thing, human psychology!

Re: Making Money Isnt Evil

Laura Pritchard — Mon, 23 Jun 2008 09:02:09 -0000

Thanks for making this personal, not just business business business. We all have friends and family that we love and want to integrate our personal lives and work.

Re: Making Money Isnt Evil

Jay Moonah — Mon, 23 Jun 2008 09:00:45 -0000

"You can't eat a fucking hug." Awesome.

Re: Making Money Isnt Evil

Candy Lynn — Mon, 23 Jun 2008 08:49:44 -0000

Lots of excellent advice but perhaps may favorite is:
"center around passion - plan around strategy".

Without both the passion & the strategy you are lost before you even begin. Need the passion to dream the dream & the strategy to make the dream real.

Re: Making Money Isnt Evil

Darren Daz Cox — Mon, 23 Jun 2008 08:47:15 -0000

:) nice talk! I think adult language is helpful in this context, as we generally use that language when around friends, and friends generally hear more of what is said.

Re: Making Money Isnt Evil

Marcel LeBrun — Mon, 23 Jun 2008 08:45:38 -0000

Wow - you do drink Red Bull!

In addition to, "use as many microphones as possible", I like your point about:

- Know the difference between your community and your marketplace.

Marcel