Chris Brogan: Make Your LinkedIn Profile Work for You
Hjörtur Smárason
· 1 year ago
Many good points here, Chris.
I use Q&A a lot and that has proven to be an excellent way of building the network, learning new stuff and even promoting my blog and business. When you ask questions, make sure you follow up by thanking people for taking the time to answer and offering them to connect if you would like that.
lou suSi
· 1 year ago
I've asked for recommendations and have a pretty decent profile going on LinkedIn. I know I could do more, especially after seeing Christopher S. Penn at the last Social Media Breakfast presenting 'LinkedIn Ideas for the Super User'.
Recently I post in the LinkedIn Answers section ... a lot! It seems to be the only way for me to reach out to new people. To expand my network. I post whatever might be on my mind at the moment. Questions that are sometimes surreal and playful, but typically questions that are entirely appropriate to LinkedIn. And I get some really great insight from the community on LinkedIn. And occasionally I get a new contact or 2 to add to my connections.
Julius
· 1 year ago
Great post Chris.
I recently became a power user growing my network from 100 to 2000+ connections.
It helped me a lot setting up a group about my passion who was joined by 1000 people.
What also helped me was joining groups of open networkers such as Toplinked. The great thing about these king of groups is that invites are welcomed and you can introduce yourself to a lot of interesting people.
I made a choice of Linkedin over Facebook preferring it for its business perspective and it is paying off in terms of job contacts.
Thanks
Julius
Christopher S. Penn
· 1 year ago
I did a presentation on this recently, actually, at PodCamp NYC...
LinkedIn is great as a more static self-billboard, and for helping make connections. On immediacy and interactivity, however, I find it nowhere near as valuable as a Twtter/blog combo.
Jamie Grove - How Not To Write
· 1 year ago
In addition to writing clearly about your interests, those looking to stand out in particular fields should think carefully about keywords. I ran a few experiments with keywords on my profile and adding the right mix really boosted the results.
Of course, you can actually draw too much attention to yourself.
I ended up getting a ton of calls for jobs I wasn't interested in, so I spent some serious time reflecting on what I wanted from LinkedIn. I now have a profile that some consider a little frivolous (see my name link above). Yet it's an accurate reflection of who I am and let's people know what I'm all about right from the start.
Eric Miltsch
· 1 year ago
Chris,
Early on I used it as a billboard; over time it became a tool to bring together more people within our company seeing that we're spread out over four states.
The individual page strength shouldn't be ignored - what a great way to get more eyeballs on your brand.
Tracy Needham
· 1 year ago
Thanks for the article. The only action my LinkedIn account sees right now is the occasional yes to invitations, so I'll be looking at ramping that up more.
I hope you don't mind, but your summary is kind of jargon-y, I think people may better understand what you do if you say something like this:
I show businesses how to use social media to reach new audiences and build communities for their products and services, as well as to promote more internal collaboration among different divisions and departments. With more than 10 years experience in social media and 16 years in corporate IT, I am an expert at leveraging emerging technologies within the corporate environment.
Tracy
James
· 1 year ago
What's the best way to represent freelance work? I've been in one position for a while but have done some freelance work in my spare time. How do I get that on there?
Tim Brownson
· 1 year ago
I really like this article because I have had a LinkedIn account and I have been completely passive with it and not been wise enough to see the potential. Hmm, myabe too lazty would be more accurate.
One thing though Chris and I hope you don't mind me saying this, it is just a point of view. I found your sample profile....er....dry. To me it was industry speak and 'normal' people just don't talk like that.
A minor complaint in a good article and I have subscribed to the feed so I hope you'll forgive me ;-)
Peter O'Connell
· 1 year ago
Chris:
I found this really helpful.
Thanks,
Best always, - Peter
Kelly Parkinson
· 1 year ago
Great article! You've inspired me to abandon my shyness about asking for recommendations. I actually launched my copywriting business using LinkedIn & recently wrote a couple of blog posts about how independent consultants can use it to market ourselves. They're here: http://copylicious.com/blog/http:/copylicious.c...
LinkedIn remains my favorite social networking tool. The two things I've found most resourceful for me lately have been 1.) requesting recommendations from those within my network, 2.) answering question in the Q&A forum (it's good quality publicity). Actually, they're both good publicity.
Simply put, recommendations from your colleagues are a strong source of credit to you and your business.
Tim Panton
· 1 year ago
Good thinking, I'll be reviewing my profile...
Couple of points tho' I've been checking the "who has looked at your profile in the last 14 days" section to see how PR and other marketing has gone.
Also I've got a Voip "Call me" button on my profile, it lets folks call immediately without me having to publish my number.
Marla
· 1 year ago
Chris! My profile needs help, so thanks for this post. It's been neglected for so long. I even deleted the robot stuff I had before. So it's really sparse. Anyways, this post if a great start.
Mari Adkins
· 1 year ago
Thank you, sir. I'm going to print this out and use it.
James Connors
· 1 year ago
Is it bad that I took notes? Hah - I've been seeing LinkedIn becoming more and more popular but I've never really been able to shift it past the "online resume" mindset.
Loved the suggestions and will definitely get going on putting some to good use!
-James Connors
@Stephen Productivity in Cont
· 1 year ago
This is a super batch of info Chris, and I must say that there is an awesome amount of supplemental info in the comments. I have recently been thinking about LinkedIn and how to best use it. Now I can plan some action steps.
Joan Vinall-Cox
· 1 year ago
Thanks for the help. You reminded me that audience awareness is everything is communicating.
Great article. I've found LinkedIn to be an amazing networking resource, both for finding employment opportunities and for helping your own company find qualified applicants (connections on LinkedIn seeking employment).
One thing I'm hesitant to agree with are the amount of recommendations you display. I'd rather ask for 10 recs from my closest supervisors/team members than from just anyone I worked with.
Bruce Ndhlovu
· 1 year ago
I would like to appear on the linkedin
Paul J Roberts
· 12 months ago
Great suggestions, Chris. Edit, edit, edit it until your LinkedIn resume pops in all the right places. I'm nowhere complete yet, but I've been working on mine for some time. I don't have mine linked to my RSS feed, but rather to my actual page.
Thanks again for some great work!
pdriscoll
· 11 months ago
OK, I'm embarrassed at how dry and impersonal my LinkedIn profile really was, so per Chris' suggestion, I did my best to ensure that I come across as a human being. http://www.linkedin.com/in/patrickdriscoll
Thanks, Chris!
Batman
· 11 months ago
Actively participating in the Q&A, and providing well thought out answers is another way to expand your network, and make valuable connections with others that might otherwise not know that you exist.
I just wish there was an entertainment category :)
surkrs
· 10 months ago
Thanku
kevin
· 6 months ago
what a bunch of losers dont you people have anything better to do than love yourselves WOW!!!!
ppalme
· 5 months ago
Excellent Recommondations. As a talent manager I often get asked how one goes about creating best in class linkedin profiles. I have collected some good examples of profiles - would you have other examples ? The Top Profiles on Linkedin to Learn From http://tinyurl.com/l3384q
flowers
· 5 months ago
The individual page strength shouldn't be ignored - what a great way to get more eyeballs on your brand.
subbu
· 2 months ago
great post, this is useful for me, defiantly i suggest my friend this article.
All Comments
I use Q&A a lot and that has proven to be an excellent way of building the network, learning new stuff and even promoting my blog and business. When you ask questions, make sure you follow up by thanking people for taking the time to answer and offering them to connect if you would like that.
Recently I post in the LinkedIn Answers section ... a lot! It seems to be the only way for me to reach out to new people. To expand my network. I post whatever might be on my mind at the moment. Questions that are sometimes surreal and playful, but typically questions that are entirely appropriate to LinkedIn. And I get some really great insight from the community on LinkedIn. And occasionally I get a new contact or 2 to add to my connections.
I recently became a power user growing my network from 100 to 2000+ connections.
It helped me a lot setting up a group about my passion who was joined by 1000 people.
What also helped me was joining groups of open networkers such as Toplinked. The great thing about these king of groups is that invites are welcomed and you can introduce yourself to a lot of interesting people.
I made a choice of Linkedin over Facebook preferring it for its business perspective and it is paying off in terms of job contacts.
Thanks
Julius
http://www.mdialog.com/video/show/8633-using-li...
Of course, you can actually draw too much attention to yourself.
I ended up getting a ton of calls for jobs I wasn't interested in, so I spent some serious time reflecting on what I wanted from LinkedIn. I now have a profile that some consider a little frivolous (see my name link above). Yet it's an accurate reflection of who I am and let's people know what I'm all about right from the start.
Early on I used it as a billboard; over time it became a tool to bring together more people within our company seeing that we're spread out over four states.
The individual page strength shouldn't be ignored - what a great way to get more eyeballs on your brand.
I hope you don't mind, but your summary is kind of jargon-y, I think people may better understand what you do if you say something like this:
I show businesses how to use social media to reach new audiences and build communities for their products and services, as well as to promote more internal collaboration among different divisions and departments. With more than 10 years experience in social media and 16 years in corporate IT, I am an expert at leveraging emerging technologies within the corporate environment.
Tracy
One thing though Chris and I hope you don't mind me saying this, it is just a point of view. I found your sample profile....er....dry. To me it was industry speak and 'normal' people just don't talk like that.
A minor complaint in a good article and I have subscribed to the feed so I hope you'll forgive me ;-)
I found this really helpful.
Thanks,
Best always,
- Peter
and here:
http://copylicious.com/blog/http:/copylicious.c...
KP
And, yes, for any of your readers - feel free to follow me on twitter and let me know if you've any questions on LI.
BTW, Chris, great new look and feel for your site. Nicely done!
http://www.jmorganmarketing.com/15-ways-to-mark...
Hope to see you again at an upcoming event!
Jacob
Simply put, recommendations from your colleagues are a strong source of credit to you and your business.
Couple of points tho'
I've been checking the "who has looked at your profile
in the last 14 days" section to see how PR and other
marketing has gone.
Also I've got a Voip "Call me" button on my profile,
it lets folks call immediately without me having to
publish my number.
Loved the suggestions and will definitely get going on putting some to good use!
-James Connors
Now I can plan some action steps.
One thing I'm hesitant to agree with are the amount of recommendations you display. I'd rather ask for 10 recs from my closest supervisors/team members than from just anyone I worked with.
Thanks again for some great work!
Thanks, Chris!
I just wish there was an entertainment category :)
The Top Profiles on Linkedin to Learn From http://tinyurl.com/l3384q
Thank you
Subbu