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there are some interesting points in there - I thought of FF as a social marketing instrument - but there are more possibilities, you're right!
Thanks for sharing! :-)
André
There is only one concern - who holds all the info?
One of the ways I'm working on this is to get folks to see that these tools can help in THEIR own worlds (stay on top of industry trends, be in the know, find their saved bookmarks) - THEN, there's the sharing component.
How often do I get hit with "I don't have time to fill out my profile" or "why would I spend time contributing to a wiki" or "who cares what others are reading online." Could be my particular environments and/or the lack of understanding that to be a knowledge worker today (whether you are client facing or not) means you need to stay on top of ways to organize your own content in addition to sharing with others.
Majority of people prefer to stick to seperate social networks. Do correct me if I'm wrong.
Somehow until today, I have never had the thing for Friendfeed. I guess it still misses something.
And no, I don't work for Yahoo!.
Besides, for most enterprises -- especially financial institutions and the military/gov't -- this sort of willy-nilly cloud-based aggregation is totally out of the question anyway. For anything to serve as a viable intranet, it needs to be hosted behind the company's firewall or by a trusted 3rd party in a secure, SSL-based SaaS environment. Friendfeed is neither of those things. So while it works fine for aggregating stuff that's meant for public consumption, it would never work for a true enterprise intranet.
Most importantly, this sort of usage is great for a smaller company with no IT department, or a non-profit, or any ad-hoc group. For Social Media Club, we replaced our mailing list with the Friend Feed Room. Just yesterday I created a private room for a research project my agency is doing.
This option is also great for a project extranet - easier to share info in then a wiki, especially when those tools are behind the firewall and the people you need to share with are outside of one.
The key to any IT based collaboration effort is to get everyone to agree to use the same place for storing their stuff and connecting with each other. No technology is a single silver bullet for the people challenges we face in group collaboration, but when you install the FF bookmarklet in your browser, it sure makes it a whole lot easier for people to see how simple it can be...
I'm just getting into friendsfeed personally so the main use of bringing all my social tools into one place has been my focus.
That said - I like the idea here. Though others have brought up good points about security and the like.
At the end of the day I think its about possibilities and being creative with the tools we have. Its not going to work in every case, but my world it could be great for sharing non secure information and communication. As well as a 'teaching' type of thing to get more and more people using and understanding the social web. I work at a tech. Co, but not everyone stays up on current tech. - a lot of people just focus on what we do.
__
http://twitter.com/franswaa
@Saravanan - my point is that you as a business leader instruct your company to make it part of where they gather news. If your company isn't helping people parse the web, they must not value the web.
@Chris B- you're right. Pipes does great stuff. I dare you to walk into a typical non-software business and get them to build their own pipes versus just poking a few buttons. You're thinking like a tech, not like a business process person. Pipes works great. Friendfeed works prettier. For businesses, do you think they want to learn even the Pipes syntax? I say no.
Your point about the data sharing is spot on *if* I was recommending that they share their internal data. I was mostly pointing to external sources.
I think @Chris Heuer makes a good point: maybe I should've been more clear to define the extranet, and not just a platform all amorphously.
Funny, two different comments about clouds. I've stopped thinking about that term as much directly. Instead, I'm trying to pluck benefits out of the soup.
Thanks, everyone for your thinking. I'm appreciating your perspectives.
But I've hit a snag. Once those feeds are all in one place (I made them into an "imaginary friend"), what's the best way to publish that feed elsewhere? I tried using WidgetBox to create a widget, which I could then place on the side of my own blog, or on other sites. But WidgetBox doesn't seem to recognize RSS on the FriendFeed page. I must be doing something wrong. Any suggestions?
We found that Friendfeed was a quick and simple solution for giving the client a different view into their social media. In summary, I guess you could say we use it purely as a reporting tool.
@David B., have you tried using FeedBurner to re-publish your FriendFeed?
I'll concede the point about Yahoo! Pipes as it certainly is harder to use and not as pretty as FF. I guess if you want power and flexibility, you might have to sacrifice some of the user experience. As a developer, maybe my perspective is skewed, but I think any IT Admin could probably handle setting up a pipe for his or her less technical "knowledge worker" counterpart. But if you want the knowledge worker to set up his or her own aggregator, then FF *is* a better choice.
However, regarding your comment about internal vs. external sources: if I'm doing competitive intelligence research or anything else of a sensitive nature, I may not want the whole world knowing what I'm consuming online, even if it's from external sources. This is why I like Google Reader's "share" feature so much -- it keeps me in control of which articles I'm choosing to let others know that I'm reading. I live a highly transparent life online, but even if I'm consuming publicly available content, there are many cases where I don't want the rest of the world to know what content I'm reading/bookmarking/emailing to others/etc.
You give them search terms they track mentions across mainstream news, blogs or social media with Twitter and Friendfeed support.
Give it a shot and see if it works for you filtrbox.com
I love finding new business uses for exisiting social media tools. I generally start out using them personally to see how they work, and then try to figure out business applications. You've definitely given me a lot to work with here, as usual. Many thanks!
For instance, a group of portuguese bloggers have setup a room, were content is bookmarked and feeds are imported:
http://friendfeed.com/rooms/ptblogs
So, besides business collaboration, we'll have also grassroots movements, for example.
FriendFeed is pretty cool. I think it is really great for masterminding with others in the same niche. If you follow too many people it can be noisy. I'm big on cutting down Information overload :-) I recently added a blog post with 3 ways online entrepreneurs can use FriendFeed.
I think it could be a nice tool add value for people with web-savvy clients too.
http://daliburgado.com/3-ways-online-entreprene...
Regards,
Nick.
http://friendfeed.com/NickBoucart
Here's our Squidoo page on the topic: http://www.squidoo.com/4change
Here's the FriendFeed thingy: http://www.friendfeed.com/4change
I also ran the Friendfeed RSS through a Wordle to do pseudo-conversation analysis: http://www.wordle.net/gallery/wrdl/828702/%234c...
The trick is making SENSE of all these great streams and then TAKING ACTION on them (or not).
Thanks.
A.S.C./GrandVentures Inc.
Congratulations for your work from almost a year ago!