chrisbrogan.com - Latest Comments in How Does Your Blog Relate to Your Business

Re: How Does Your Blog Relate to Your Business

youtube downloader — Tue, 07 Dec 2010 06:19:16 -0000

My Blog was launched to precede the launch of my online community. It's a business blog that gives an insider's view to how and why I built my company. This way, everyone's in on it. I knew I would do this, photographing lots of milestones along the way.

Re: How Does Your Blog Relate to Your Business

Smith — Mon, 13 Oct 2008 02:35:21 -0000

Its a very interesting and cool post about online shopping. people are using online shopping to buy any product.

Re: How Does Your Blog Relate to Your Business

John — Thu, 02 Oct 2008 01:44:37 -0000

Its a nice post about online shopping because Online shopping is fast becoming the most preferred mode of shopping whereby shoppers can reap the advantages of Internet shopping from the luxury of their homes.

Re: How Does Your Blog Relate to Your Business

petergold99 — Wed, 07 May 2008 19:28:35 -0000

Hi Chris

I have a business blog that I use for opinion, lead generation, demonstrate SEO etc.

I have other blogs as well; a personal one for my adventure races plus a running club annual race blog to keep competitors up to date with what is happening.

Peter

Re: How Does Your Blog Relate to Your Business

Melanie Notkin — Wed, 07 May 2008 18:54:20 -0000

My blog is a personal reflection of my SavvyAuntie.com brand at Blog.SavvyAuntie.com

Re: How Does Your Blog Relate to Your Business

Alex — Tue, 06 May 2008 18:34:19 -0000

Chris, to your question I ask "Which one?" I maintain 3 fairly active blogs, including my personal blog. I try to keep business out of my personal blog but the other two are business focused. http://www.hyperconnectivit... is focused on a global strategic view of unified communications and telepresence. I use this as a vehicle to stay on top of those topics and reference or flesh out various high level ideas from clients/friends/self. http://www.networkworld.com... is fairly technical but it also reaches a larger audience. It's a great way to interact with folks in the same industry, share ideas and work through technical problems together. I use both to drive business to my firm and come up with new ideas on how people are using various emerging technologies.

My personal blog, http://blog.spikethis.net is filled with random thoughts throughout the day. Some technical, mostly not and is followed mostly by friends or people I've met "along the way".

Re: How Does Your Blog Relate to Your Business

Eric Miltsch — Tue, 06 May 2008 12:39:07 -0000

I saw that most automotive blogs were either too boring, or just weak attempts at trying to sell cars to people via a poorly organized blog post.

First, I wanted an auto blog that didn't bore people. A touch of humor & honesty hopefully creates the transparency needed...online car shoppers need resources. We ty to provide them with a place to visit, grab some new info quickly and hopefully leave a strong impression.

Second, I didn't want it to be too techy or filled with industry jargon & TLA's. Just basic stuff that makes sense to everyone.

Lastly, the goal was to convert additional traffic to our main site; so far so good...

Re: How Does Your Blog Relate to Your Business

Mr. Invoice Factoring — Tue, 06 May 2008 09:21:40 -0000

Actually, my blog has worked quite well for my business. It has served a couple of functions:

1. It brings new clients! Every so often, I get a prospect that say "I was reading your blog...."

2. It provides clients with knowledge of who I am. Prospects can read my blog to find out about the company and myself - by personalizing my business I differentiate myself from other "less personal" companies.

It has worked well enough that I now have a second blog... :-)

Re: How Does Your Blog Relate to Your Business

Saravanan Sahadevan — Mon, 05 May 2008 22:52:14 -0000

I publish my blog details on my business cards, that allows people who I exchange cards with to know more about me and my style. I believe my blog has played a large part on self marketing.

Re: How Does Your Blog Relate to Your Business

miamism — Mon, 05 May 2008 20:08:29 -0000

My blog IS my business. If I would have known that my business would improve this much, I would have started years ago. Of course I've had to tweak my writing and posts to my audience and see the analytics to change to what people are searching and looking for in my market place. But I absolutely love this new found aspect of our real estate business. (and when I say "new" it's been 2 years already)

Re: How Does Your Blog Relate to Your Business

marti garaughty — Mon, 05 May 2008 19:50:47 -0000

Hi Chris, great question! I started a series on my real estate marketing blog a few weeks ago teaching my subscribers how to "pimp" their blogs.

Not only did this generate a ton of feedback & comments but... the teaching format was a great way to showcase my graphic design work which has brought in a ton of new biz.

I'll be applying this concept/method to my new blog as well.

Re: How Does Your Blog Relate to Your Business

Kim Wolinski "Dr. DeClutter" — Mon, 05 May 2008 14:15:27 -0000

Yes. Keeps my customer base updated and fresh on ideas on organizing, life-balance, stress and time management, where I'm at and what I'm doing. Also connected to monthly ezine.

I have yet to make myself get the affiliate links in though. Just writing the blog is easy, the linking and time it takes has not come easy - not my strength!

Great blog today Chris!!

Twitterer - Kim

Re: How Does Your Blog Relate to Your Business

Shauna Castorena — Mon, 05 May 2008 13:56:45 -0000

Blogging IS my business essentially. As a content developer for a large portfolio of media blogs my primary bUmp blog is a place for me to share my experiences, give advice, and solicit input from what I'd like to consider my co-workers... other full-time writers like myself. It's also a place to organize all of my web projects and put them on display in the form of case studies covering different blogging techniques, optimization efforts and monetization tactics. I treat each media blog like a science project and my bUmp blog is much like my lab journal.

Re: How Does Your Blog Relate to Your Business

Manuel — Mon, 05 May 2008 13:46:10 -0000

As a student, i try to use my blog for presenting my research, but often I m not using it, because I am not sure to what extent this could be of interest and during the last month I was writing papers like hell, but all in German and normally i m blogging in English.
Second there are some people in my department warning me to publish "unpublished" information in the internet.
So i m not using my blog as I could for my business/research, which is a pity. But very often it is simply time related.
I m looking forward to the outcomes of this discussion.

Re: How Does Your Blog Relate to Your Business

Howard Greenstein — Mon, 05 May 2008 13:12:53 -0000

I agree along the lines of what Steve Garfield said.
I started writing a blog around 1999 or 2000, and it was a combination of business and a journal of what I was up to. These days there are many more business-oriented posts, as well as aggregated twitter updates.
The posts feed content for my monthly newsletter, get me writing assignments for magazines, and let me have discussions around issues with clients.
As the principal of my own consulting firm, the blog pushes me and my brand forward.

Re: How Does Your Blog Relate to Your Business

Ria Kennedy — Mon, 05 May 2008 13:08:19 -0000

1) It's my front porch, where people can come over and visit.

2) It's where I burn off excess energy -- which helps keep me better focused when I'm writing.

3) Blogging helps me to write for my audience better.

Re: How Does Your Blog Relate to Your Business

Marr Williams — Mon, 05 May 2008 11:58:53 -0000

My blog is an offshoot of my business. I am a web designer and a soapmaker. There is a need for biz info in the soapmaking community and I attempt to fill that need via my blog. It's still very new, but doing well so far.

Re: How Does Your Blog Relate to Your Business

Rob Blatt — Mon, 05 May 2008 11:57:42 -0000

My blog is an extension of my personal brand. I'm not sure what that's doing right now because I am a full time employee, but I'm sure that it will come in handy down the road.

Re: How Does Your Blog Relate to Your Business

Meg — Mon, 05 May 2008 11:48:51 -0000

My blog (and social networking activities pointing to it) has been my sole source of freelance income -- I get contacted there, I have clients peeking through there to get a sense of my skills, and it's the heart of my personal brand. Which sounds icky, but you know what I mean.

Re: How Does Your Blog Relate to Your Business

Sam Fletcher — Mon, 05 May 2008 11:39:46 -0000

@chris - In the PR business, blogging can be used for a number of things. One valuable application, and this harkens back to your "Get to Know Me" blog post, is to build relationships with bloggers. Linking back to posts, leaving comments, etc. are all great was to open up the lines of communication. Other uses include fleshing out undeveloped thoughts, commenting on industry observations and general 'best-practices' entries. Of course, there is always a little self-promotion in there, as well. You can never stop marketing yourself.

Re: How Does Your Blog Relate to Your Business

Graeme Watson — Mon, 05 May 2008 11:27:37 -0000

Hi Chris,

Interesting question, I used to have a blended blog, part business and part personal. Last year when we rebuilt the website at the film institute we 'corporatised' some blogs. Blogging became part of my worklife rather than something we did on top of our official worklife.

It's been challenging, I had more comments on my personal blog, more community. Strangely the Institute's web site seems more official.

It's also harder, trivial posts seem frivilous on an offical work blog, but means we lose some of our personality.

I mainly use the blog for thinking, often a series of posts will become a more official 'article' for the organsiations print magazine or an online article.

Re: How Does Your Blog Relate to Your Business

Steve Garfield — Mon, 05 May 2008 11:07:43 -0000

Hey Chris,

My blog is called Off On A Tangent. It was started back in November of 2000 when I was on a consulting contract at the Boston Phoenix.

I started it to share and research the interesting things we talked about at lunch.

Over time it's turned into a blog about things I find interesting about news, pop culture and technology. I also point to things I'm involved in and media I create.

That's a long was of saying that my blog is about me. Anyone I do business with is entering into a relationship with me and my blog is a reflection of who I am.

One more thing. In the past I've used my blog as a link blog. Now those links end up on twitter, and I'm taking the time to write longer posts on the blog.

141 character blog posts. :-)

Off On A Tangent
http://offonatangent.blogsp...

I think of this blog as being crafted by hand, with choice selections.

I've also go a tumbler blog that combines many of my blogs into one feed.

Tumblr
http://stevegarfield.tumblr...

I think FriendFeed is an indication of where this is all headed.

You put your content out there on the best platform and then aggregate it in one or more views you want to share.

Friendfeed
http://friendfeed.com/steve...

--Steve

Re: How Does Your Blog Relate to Your Business

Eric Susch — Mon, 05 May 2008 10:49:34 -0000

My blog is directly related to what I do as a video producer. It's a reflection. I try to tackle the "big picture" which has a tendency to get lost in the forest of day to day production. Sitting down to write a blog post really makes me focus on the issue at hand. It helps me avoid lazy "group think."

Re: How Does Your Blog Relate to Your Business

Art Jones — Mon, 05 May 2008 10:46:44 -0000

I have decided to commit to blogging. I am launching the blog to share and refine my professional brand.

Re: How Does Your Blog Relate to Your Business

sandi — Mon, 05 May 2008 10:12:51 -0000

I blog very rarely for my work. As a government employee the boundaries are still unclear.
Chief Executives I follow seem to blog occasionally on business and personal together, but most appear to find it hard. Personally I prefer them when they have one blog, as it makes them seem more human.
Blogging appeals to people who think they can help others ; it means that everyone can "write a book" now. We don't need publishers.
I just wish the corporate and government world would give everyone a connection, and a piece of kit so all the world could blog.
John Lennon / Paul McCartney sang " I'd like to teach the world to sing " ; we need Bono / Sting to " teach the world to blog "