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The Old Value-Cost Conversation
are just clearing the way,
setting things up for the next wave.
you do all the pre-work
establish the medium
then step aside for the most part
forced or not
for the new creators
are you still willing to put in the work and effort
if you don't benefit from it directly?
That's assuming you just roll over and let them. If you stop paddling, the tidal wave will sink you. But if you develop skill, speed, and agility, you can ride whatever waves come along.
Surf's up. It's our game to lose.
good point about reaching out beyond the compouter. i am looking for opportunities to talk about my gardening show, as most of my viewers don't read blogs or yahoo groups, they watch cable tv.
It still surprises me how many people don't know that audio podcasts are essentially radio shows available on demand via the Internet. That makes me think that while the word "podcast" has reached the mainstream, many still don't know what the heck it is. Is this bubble going to break? My hope is that if we keep pushing and if people keep buying their mp3 players, then maybe one day everyone will be downloading their favourite user created content since there's so much great stuff out there.
Mainstream TV is looking for the best online video delivery systems. Internet TV is taking off regardless of the mainstream. What does this mean for the future of video & audio podcasting? Who knows. Anyone?
1) Shawn Smith of Geek Riot and I were having a similar conversation on Thursday. His take? "It seems like everyone who's interested in new media is IN new media." The rest of the world has yet to catch on.
2) I've been approached by a union representative who's indicated that STBD should work with them to develop a deferred payment contract for the actors. I find it ironic that I can barely afford to produce the show, yet agents of law (and commerce) are already stepping in to ensure that they get their piece of the pie, if and when there IS a pie.
It seems a bit ludicrous to worry about employment contracts when your average New Yorker can't name a podcast, no?
I think this medium also has strong cases of people doing this content with no semblance of "stars and dollar signs" in their eyes. We've been doing our show for so long just because it was fun to do and we enjoyed producing it. We seemed to wake up one day and realize we had something special going on and thinking "wow, maybe we should do something more with this".
It is a matter of fact I get asked, as a school, to get into video, though it is also something I have not really played with in a vlog capacity to date. Sure I've created plenty of mobile phone "catblogging" (filming you in the urinals springs to mind) but not any real content in a visual medium, text and audio yes tons of it, but video I have yet to tred.
There seems to be far more engagement in video for the majority of people, and I do know that I am going to have to embrace this. I imagine next generation independent content will be similar to old broadcast empire figures in that visual is far more engaged with than audio. TV and radio as an example, not music (we all listen to music), but content in audio form is a very small niche, always has been, always will be?
The climbing out of the fishbowl analogy is a good one, there is little point in keeping things insular, sure I love repeat visitors/listeners, I love repeat students/clients, but it is new people that we touch where we make a difference, where we change a thought process, where we show there is more than one way. It’s not even about crusading for one method, but more about providing a possibility of change, a catalyst for movement, a difference.... climbing out.
You also use the word “rockstars” a lot, I love this and I think I agree with you that everyone is. The word rockstars is a good association for a new media creator to have, but of course a rockstar in order to stay on top must always bring in a wider audience. It’s also economies of scale right? We have to balance the books and if we do not reach out, the books will not get any bigger for us, the numbers won’t change.
We need to use the "You Don't Need an ipod" song and video to maximum effect- anyone up for picking a day and we all do a Bum Rush sort of deal with "You Don't need an ipod"? Maybe no money allowed, but sure as heck might get some attention to that "ipod thing".
Just a thought.
I've been doing that for my podcast with my fanzine (http://www.assembler.tv) The zine has easily driven more traffic back to the show then any forum posting. Taking the time to promote and share knowledge in a more world readable format has made something that could be considered disposable, a collectible.
Long live fanzine culture....