chrisbrogan.com - Latest Comments in Elements of a Personal Brand

Re: Elements of a Personal Brand

Don McLean — Wed, 06 Feb 2013 15:06:20 -0000

One Detroit advertising icon, Jim Berline specified four characteristics needed to thrive at his agency, and any agency for that matter, that are part of personal branding. Take a look at those characteristics here: http://advertorious.com/201...

Re: Elements of a Personal Brand

Joko Susilo — Tue, 05 Feb 2013 09:20:45 -0000

I LOVE that you keep hammering the idea of finding "your" niche and if you're PASSIONATE about it then that's what counts!!

Re: Elements of a Personal Brand

Petersmithfacilitator — Fri, 22 Apr 2011 21:57:35 -0000

Hi there, thanks for putting this post out there. I am developing and building the idea that I need to brand myself and 'get out there' so this was timely and well written. Put bluntly; I am shitting myself (an Australian term for nervous) to get this right.

Re: Elements of a Personal Brand

Resume Writing — Thu, 20 Jan 2011 03:14:16 -0000

Now a days personal branding growing fast and i am going to share this with my friends also.....

Re: Elements of a Personal Brand

Fashionz4u — Sun, 16 Jan 2011 03:47:11 -0000

I started building my brand today. it is so nice.http://fashionz4u.com/

Re: Elements of a Personal Brand

Contractors — Mon, 20 Dec 2010 05:55:58 -0000

Confidence, confidence, confidence - believe in yourself and then go sell you. As freelance contractors that is what we do everyday.

Re: Elements of a Personal Brand

anne-marie — Tue, 02 Feb 2010 18:01:21 -0000

Chris,

I know this is an old post but it is really penetrating. Timeless advice. There is a good mix of 'emotional wisdom' and 'practical commercial advice' in here too. I think your point on offering value is so insightful. So many of us fail at the first hurdle of personal branding and try and 'be famous' in our circle before we really understand our strengths and then how we can uniquely match peoples' needs.

I got a lot of this post and plan to reread it again and again!

Thanks
Anne-Marie

Re: Elements of a Personal Brand

Micheline Bourque — Thu, 29 Oct 2009 15:52:16 -0000

I've enjoyed reading your comments on personal branding.... Look forward to reading your book. I just finished reading Mitch Joel's book. Good stuff.

Re: Elements of a Personal Brand

rosemlmrobinson — Mon, 07 Sep 2009 11:29:16 -0000

i take myself very seriously

Re: Elements of a Personal Brand

madhi — Fri, 03 Apr 2009 06:22:41 -0000

Hey your post is very useful.I started building my brand today.
Thankx

Re: Elements of a Personal Brand

John (Human3rror) — Tue, 31 Mar 2009 22:15:11 -0000

Chris, you inspired me for a new "Personal Branding Wordpress Theme." Thanks so much for all your work and all that you do!

http://human3rror.com/2009/...

Continue to rock it!

Re: Elements of a Personal Brand

Smith — Mon, 16 Feb 2009 20:29:23 -0000

I think we all are at the place of wondering what to do next especially in this economy. There is some great advice given here. Innovation, destination and self esteem are all really important to personal branding. In my experience with personal branding I have found www.personavita.com to be very helpful. Its a one stop shop in creating and maintaining your personal brand.

Re: Elements of a Personal Brand

Edie — Fri, 10 Oct 2008 22:50:00 -0000

Sounds good. Definitely starts me to thinking. I myself am developing a personal brand. I struggle with the negative mind talk. I want to identify with something positive. I have some positive things going on in my life and I have weeded out negative people and negative energy. Unfortunately, that leaves me with nobody, almost. So, I have to brand myself in relation to myself which should be enough. Sometimes I feel that it is inadequate and not enough. Anyway, I'm working on it. I know that "If I build it -- it will come". So, I will keep on building - my brand, that is. E. in Pennsylvania

Re: Elements of a Personal Brand

Susan — Tue, 12 Aug 2008 12:33:16 -0000

Great Post. I'm so glad to have found you via twitter. I'm learning so much from your posts. Thanks again.

Re: Elements of a Personal Brand

Kaplan Mobray, Author, 10Ks of — Sun, 06 Jul 2008 08:54:39 -0000

Chris
Great points on Personal Branding. I would add something that came across clearly in your post. "Be authentic". People see through those who are trying to brand themselves as something they are not for the sake of a quick gain or opportunity.

Personal branding is about being a living example of the behaviors and values that you consistently exude to make yourself unique. Consistency is key to branding and as you build a consistent personal brand you build trust. People buy products they trust, and buy into people they trust.

Re: Elements of a Personal Brand

Louise Mowbray — Sun, 15 Jun 2008 03:00:21 -0000

Just came across your post Chris - great points.

So what do people say about you when you are not there? When we are actually present, we have the opportunity to influence people - perhaps to convince others that we are the right person for the opportunity, the role, the deal. However, more often than not, most of the important decisions are made when we are not present - and this is where our personal brands need to stand up for us.

Great personal brands are built on four key principles - we need to be compelling to our target market or audience, or in other words, memorable, interesting, different, unique. Secondly, we need to be authentic - without this, we are not believable. Next is consistent - it breeds trust. Last but not least, our personal brands need to be well known - no point in being amazing at something if no one knows about it.

Re: Elements of a Personal Brand

jason Blanton — Sat, 03 May 2008 11:35:49 -0000

Two things really stick out that have helped me create my personal brand and accomplish the things I have accomplished.

First thing is I really try and turn my weaknesses into my strengths. Its not taking the path of least resistance but it is the path of most probable success.

Secondly I have had to face my fears of looking or sounding silly. Get yourself out there and put it on the line. You'll be pleasantly surprised how many people care what you have to say.

Re: Elements of a Personal Brand

Doug Lindsay — Tue, 08 Apr 2008 20:44:00 -0000

The personal brand is an evolving reflection of who you are at a given moment in time on your life journey. One aspect that is important is to explore the principles that will shape your journey. These principles will guide you and keep you on track.

Re: Elements of a Personal Brand

Maria Elena Duron — Tue, 15 Jan 2008 23:46:26 -0000

Chris,
Excellent points and well written. Take your blog posts and compile them into a book, self publish it, and taadaa - you have a business "card" that compels others to speak positively on your behalf!
You hit the nail on the head with communication - it's the internal and external communication you have that will determine your success.
Best,
Maria Elena Duron

Re: Elements of a Personal Brand

David Sandusky — Sun, 18 Nov 2007 19:25:54 -0000

Fabulous post, Chris! Your brand was apparent in the comments.

A company, product service and personal brand are all about experiences people have. Smart strategies make sure message and experience equal to those who value unique value propositions, I see yours is true.

Your brand, Chris is apparent in the comments. The following and respect. I am glad I not so accidentally found your blog!

Re: Elements of a Personal Brand

Matt — Fri, 16 Nov 2007 11:19:18 -0000

Good tips - I'll be subscribing to this feed thats for sure. I've always just operated on helping others get what they want and you will end up with what you want.

Re: Elements of a Personal Brand

Geoff Livingston — Fri, 16 Nov 2007 09:29:27 -0000

Focusing on others, being of service is my mantra. It's important to remember that it's the generous web, not the me web. Anytime I feel off course, this service approach sets things straight.

Re: Elements of a Personal Brand

Jon Ray — Fri, 16 Nov 2007 00:18:43 -0000

As always, great post, Chris!

One thing that I will add, which I think is important, is to be consistent in your message and communication.

I've recently taken on a lot of projects and moved into a new office. Due to these factors, I have stopped blogging as often and have had infrequent, jumbled posts. I feel that the valuable conversations I used to have with peers and clients have significantly decreased because of this.

I'm trying to correct that, because I've learned the hard way that an open stream of communication is always good for business, no matter how busy things get.

Thanks!

Re: Elements of a Personal Brand

Connie Bensen — Thu, 15 Nov 2007 22:14:59 -0000

Chris - it's always good news when you tweet about a new blog post. So I came over & I was nodding my head about Jeremiah O. (you met him first in person - I get my chance in Dec!). But then I was so humbled to see my name called out. Thank you for making my day & sharing my blog with your community. Your friends are my friends. In true Chris Brogan style - let me know how I can help. :)

(and I regret missing PodCamp Boston this year - next year I'll be there!)

Re: Elements of a Personal Brand

laura15SecondPitch — Thu, 15 Nov 2007 21:32:37 -0000

Mitch Joel (or was it C.C.?) had the best line on this at podcamp boston. He said, "Stop trying to be someone else, because THEY are already taken." Everyone in the room had to think about it for about 2 seconds and then a burst of insane laugher. Yup, everyone else IS taken. So, just be yourself. (correct me if this is not the exact quote because it was hilarious and I want to get it right.) Of course, if I don't get it precisely right, I'm just being myself and I guess that's the point here...