Chris Brogan: 7th Son- Descent – and the Future of Books
Nicholas Z. Cardot
· 2 months ago
That sounds pretty interesting. That's definitely a unique way to promote a book. Maybe I'll do something like that someday.
Laurel Papworth
· 2 months ago
That guy is doing awesome stuff with creative commons and books. There's a group in England - I forget the name - who are doing something similar. Film projects such as the one by Nina Paley (Sidha sings the blues) have a similar strategy - giving away the content for free, but you pay for the "container". I wonder where it will all end up? :)
FYI, I rarely comment on Disqus comment sites - absolute nightmare to bypass their outrageous demands, including linking back to Disqus instead of our blogs.
Daniel Ha
· 2 months ago
Hey Laurel. I'm from Disqus and I'm wondering what our demands are. Could you explain? Thanks!
the a la menthe
· 2 months ago
I have downloaded 7th Son Descent pdf.It is interesting concept.I like it alot.Thanks for sharing such a great post here.
Fruitfulvine2
· 2 months ago
Sounds like a gripping read.
BobPoole
· 2 months ago
Wow! The first sentence is a grabber. I'll read it. Thank you.
Ricardo Nunez
· 2 months ago
I don't know if Paulo Coelho was the first one to do this kind of promotion, but I know he is very successful with the file sharing. I'll take a look at it. Thank you
Chris Brogan
· 2 months ago
Paulo is one of the best community builders out there, by the way. Great on Twitter.
Ricardo Nunez
· 2 months ago
I know, I'm following him aswell. He's a awesome person, down to earth.
Sonny Gill
· 2 months ago
I remember when you put me on to J.C. and his book, Personal Effects: Dark Art. I always appreciated a good thriller on the big screen, but Dark Art changed my perspective on the written form. It wasn't just a book, it was an experience, it was interactive (yes, more material and 'extras' than your normal publication), and it had me immersed from the first to the last page.
I don't doubt 7th Son: Descent will be any different. Kudos, J.C.!
Chris Brogan
· 2 months ago
Did you do all the dialing of numbers and URLs and stuff? Wasn't that crazy?
Sonny Gill
· 2 months ago
Yup! That was trippy and made me realize how different J.C. was with his thinking and where he's taking this industry.
I am very excited about ebooks and how they are going to make people re-think strategies for publishing and distributing books. I believe that books are an essential piece to the advancement of civilization, but, for some reason they got stuck in time. In the era of instant content delivery and environmentally sound techniques, paper books are not sounds anymore. I know, I got a little bit off topic. But think about it, if anyone can publish a pdf and make people download it for free, there is going to be more 'creative' competition. And folks like Hutchins will come up with new strategies like giving away 10 chapters! That's awesome!
Karl Foxley
· 2 months ago
Nothing like variety and creativity to get people speaking about something and this is certainly a good example of this in action. Great stuff!
Karl
Eric Goldman
· 2 months ago
Great idea J.C Hutchins, only it's been done before. My book has the first 10 chapters available for free on iTunes and also as PDFs on its website! See www.napoleonsgambit.com for more details.
Breanna
· 2 months ago
Hi Chris - this is a pretty cool marketing idea, and it worked on me! I work for a literary PR firm and blogged about it here:
Nice post!It was a very nice idea! Just wanna say thank you for the information you have shared. Just continue writing this kind of post. I will be your loyal reader. Thanks again.
All Comments
Film projects such as the one by Nina Paley (Sidha sings the blues) have a similar strategy - giving away the content for free, but you pay for the "container".
I wonder where it will all end up? :)
FYI, I rarely comment on Disqus comment sites - absolute nightmare to bypass their outrageous demands, including linking back to Disqus instead of our blogs.
I don't doubt 7th Son: Descent will be any different. Kudos, J.C.!
http://paulocoelhoblog.com/pirate-coelho/
and his explanation:
http://paulocoelhoblog.com/2008/02/07/paulo-coe...
I know, I got a little bit off topic. But think about it, if anyone can publish a pdf and make people download it for free, there is going to be more 'creative' competition. And folks like Hutchins will come up with new strategies like giving away 10 chapters!
That's awesome!
Karl
http://www.phenixpublicity.com/blog
Thanks for sharing!
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